What is a Virtual Event?

Virtual events are quickly and steadily becoming a normal part of our lives. From informal meetups, internal company meetings, conferences and public festivals, here are a few key elements that are common across most virtual events, no matter the type, topic or size. We’ve also included some key questions to ask yourself when planning a virtual event.

Audience Communication: Event guests must have a clear way to indicate they are attending your event and a clear way to find out more information. To do this, you can view and manage RSVPs (free events) and ticket sales (paid events) for accurate attendance numbers and planning.

Planning Question: How will your guests register and find out more about your event?

Promotion & Engagement: Interact with your audience and engage them meaningfully with the right promotion and engagement tools. Pre-Event Marketing & strategic Email Campaigns ensure your guests are reminded of key details for your virtual event. To engage them further, virtual events can have activities such as quizzes, Q&As and more that get attendees excited and engaged.

Planning Question: How will you communicate event details and the virtual nature of your event?

Event Access: To access your event content, activities and connections, a website or application is used in lieu of a physical space. The website or application is also used to provide information about your event as well as present content. With Micepad, guests will be able to access this content through your Event App or Virtual Event Website.

Planning Question: How will guests access your event?

Content Dissemination: There are a variety of ways to deliver content, depending on your goals, audience, and who is involved as a speaker or panelist.

  1. Live Streaming - If you are conducting a live presentation (and potentially open for on-the-spot questions from the audience chat or moderators) live streaming allows your audience to access this content on the web and mobile devices as-it-happens.
  2. Video Conferencing - If your speakers or panelists are in separate locations, video conferencing allows for a centralized conversation which is then broadcast or shared with your audience. A video conference could be pre-recorded and uploaded to your event.
  3. Virtual Lounges or Booths - If you need multiple presentation rooms that don’t need constant monitoring, you can set up a Lounge where you can present content - the type is up to you! (This feature is available on the Virtual Meeting Web App).

Planning Question: How will guests receive event content?

These elements are also present for Hybrid events (a mixture of in-person and virtual, online activities).

You can easily set up and customize all of these elements, and more, all in one place with Micepad, allowing you to create impactful and memorable virtual event experiences. Contact us to discuss further with our team of experts at Micepad.

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